Toronto events!!!

Toronto Fun Parties

Friday, November 27, 2015

Harry Rosen lands in hot water over Donald Trump ad

Harry Rosen controversyHarry Rosen has generated some controversy around a Donald Trump-themed ad that gestures to the American politician/circus show's notorious idea of erecting a wall between the United States and Mexico.

That tag is simple: "If not for Harry's private sale, "I'd wall off Canada too." It's one in a series of ads of this type that feature politicians referencing the sale. But this one struck a chord with many customers who were mailed the card featuring Trump last week.

Whatever the intention -- and CEO Larry Rosen is adamant that it's Trump himself who's being made fun of -- the Syrian refugee crisis has made for a climate in which anti-immigration sentiment didn't seem so funny to some of the upscale menswear retailer's clients.

Rosen told CTV News that he expects to receive about 400 negative emails in response to this ad, which was created by Grip, a well-established agency based in Toronto. The CEO has been somewhat apologetic in response to the controversy, but has pleaded with customers and commenters to understand/acknowledge the context of the advertisement.

What do you think of the ad? Let us know in the comments.


by Derek Flack via blogTO

No comments:

Post a Comment