Ubiquitous Canadian doughnut purveyor Tim Hortons is once again raising money for local charities this week by selling happy-face cookies that make people smile. And laugh. And also sometimes have nightmares.
Question for @TimHortons why is my smile cookie crying #smilecookie 😭 #crycookie http://pic.twitter.com/xKkDxSiXXj
— Carey (@carey_89) September 13, 2017
The company's week-long "give a smile, get a smile" campaign kicked off on Monday this year, allowing customers at select locations to purchase chocolate chip cookies with blue eyes and pink mouths for only $1.
Money from the sales of these special cookies in Toronto will be donated this year to a number of worthy community organizations, including The Sick Kids Foundation, The Children's Breakfast Clubs and DAREarts Foundation for Children.
Happy to support Guildwood Pkwy @TimHortons #smilecookies @BreakfastClubz campaign.Get yours now until Sept17. #TheChildrenBreakfastClubs http://pic.twitter.com/IlvL0H9TjS
— John McKay (@JohnMcKayLib) September 12, 2017
Knowing this, one could be forgiven for thinking that the cookies are decorated by kids.
They're not, though, according to Tim Hortons employees. Adult bakers are responsible for giving faces to the cookies - rows upon rows upon rows of them – which makes me feel a lot less mean for laughing every time I see a wonky one.
Cyclops cookie! #smilecookie #timmiesfail 😂 http://pic.twitter.com/zZ8K4y6CCc
— Sarah (@ConEdGirl29) September 15, 2017
The smile cookie initiative has been incredibly well-received across the country, for the most part. Buying one means contributing to a great, local cause, and who doesn't love to eat cookies for charity?
A little creepy this year but still for a good cause! @timhortons #smilecookie. Tag a friend to get a cookie! @Sandy_Clee @PaulaMurphy39 http://pic.twitter.com/VPnyBdkxjM
— Jessica Kukac (@JessicaKukac) September 12, 2017
Some of the cookies are beautifully iced, with perfectly proportioned, uniform features.
@TimHortons
— petty (@FuckingAye666) September 14, 2017
This smile cookie doesn't seem very happy http://pic.twitter.com/z6rUPR2Fmu
The sheer volume of limited-edition treats sold across the country makes a 100 percent hand-decorating accuracy rate nearly impossible for Tim Hortons staff.
#smilecookie week at #timhortons....ummm smile!? I think the cookie 'artist' needs some practice! http://pic.twitter.com/DcrFiSiTGO
— 👑Lana Ryder💎 (@LanaRyder1) September 13, 2017
Fortunately for customers, charity benefactors, and me, imperfect smile cookies can be absolutely hilarious.
Bought 12 #smilecookies for work. Only 1 left. Love supporting @KidsAbility and @Nutrition4Learn! They do great work for our kids! http://pic.twitter.com/nDbxN6ddLj
— Carly Genys (@carlysue81) September 11, 2017
Wonky smiles have come to be expected at this point, if not cherished for their... unique style.
@TimHortons my smile cookie is not very smiley..I'm not mad though. I have 9 other ones, hopefully one has a smile (don't worry I'm sharing) http://pic.twitter.com/IdGBe6x0UO
— Tarah E. Reeves (@TarEReeves) September 14, 2017
It's common to see cookies with unusual facial characteristics produced as part of this campaign, like unibrows, inadvertent sunglasses or triple-sized lips.
(Unibrow) #SmileCookie @TimHortons http://pic.twitter.com/MVn3ryVakQ
— Jason Marquez (@huhboy) September 14, 2017
The cookies have been noticed to take on a creepy vibe when parts of their faces missing.
Without a mouth, their blue eyes stare intensely into your soul like the Ice King from Game of Thrones.
when your smile cookie doesn't smile @TimHortons #iwantjustice http://pic.twitter.com/mQJtwmS8u0
— baedrienne (@adriemetivvier) September 14, 2017
But the best cookies of all are those that aren't only devoid of smiles, but actually look mad.
Has your smile cookie had a long week? @TimHortons http://pic.twitter.com/GFsJTZR6gE
— Peter Douthwright (@PDouth) September 15, 2017
Thank you, Tim Hortons.
by Lauren O'Neil via blogTO
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